Some new products are out there to take advantage of the smartphone, and there is a resurgence in film and prints. Interesting times.
|Smartphone with Insignia Mobile Photo Kit|
Sorry but I don't understand instant printing, seems like more trouble than simply using your smartphone intelligently. It was nice in the film days, when it took hours or days to see what the film camera had taken. With digital you see it immediately, but take time and edit out duplicates, mediocre shots and those photos taken just to remember where you parked the car.
Then FastCompany magazine issues their "Design Awards" which includes a photo software app, Infltr by Yooshr that offers 7 million filters. But looking at the reviews, most users give it only one star. Saying it is too complicated with several steps and only a slight variation from one "filter" to another. The one five star review liked how it made their mediocre shots stand out and look different.
If it's a good photo you don't need a filter. These modifications, filters, only make a good photo better.
|The professional iOgrapher gear|
(Other honorees mentioned by FastCompany include the Experience Design by Adobe for all-in-one digital design, Graava Camera from Matter that's an action camera with AI (automatic?) photo-editing, and Giphy Cam from Giphy to record your life in Gifs. (Don't think you'll be making many prints with a Gif file, but they do take up less space in the cloud.)
What I do like is the new how-to book from iOgrapher creator David Basulto saw a need when he was teaching high school media classes in California for his students to shoot videos. Good video. Initially he had the130 students share four DSLR cameras only on weekdays because he used the gear to help the school coaches video tape games. Talking about it is one think, but you learn best by doing it.
His guidebook, Life, Camera, Action: How to turn your mobile device into a filmmaking powerhouse is available from Kindle. A handy guide for any smartphone videographer, who wants to get the most from their smartphone. Basulto also has some interesting videos and podcasts showing how to take advantage of smartphones and tablets.
He was surprised by the interest and growing sales, Best Buy liked it and ordered a kit with a couple of lenses for each of it's thousand stores. The business was profitable and is growing. But Best Buy didn't like that it only worked on iPhone.
He is more than a teacher, he has been a TV producer in Hollywood, a journalist reporting on new products for a trade pub and uploading podcast interviews with professional videographers. He saw how all the students had smartphones, iPhones, and iPads. And knew that he'd been able to use his iPad when he covered events for the magazine.
He knew these mobile devices can do professional work.
Then with help from one of parents he lucked into an easy way to make the "bracket" by molding cases to fit around an iPhone and iPads. This enabled the students to hold their smartphone securely, there was even a tripod mount, and shoes on top for mounting professional lights and mic. The picture quality was there, and with iMovie and FilMic apps downloaded onto every students phone. They can all shoot movies.
Simply filling a need for teaching he has been surprised to have major TV networks buy the brackets. Boeing liked being able to have quickly produce a training film, TV corespondents could do it all. No need for a camera crew.
Basulto covers all the products he makes and tells how to take advantage of them, Reminds me of when I started making the Domke camera bag. He focused on Apple's products, but now has a frame for Android phones.
So they now have in their stores for the same price their own brand, the Insignia Mobile Photography Kit. It includes a tiny LED video light, shotgun mic, tiny tripod with bracket for any smartphone, a close-up lens, wide-angle lens and fish-eye lens, a remote tripper and a storage pouch to hold everything.
This kit also goes on sale, Best Buy has it on sale this week for $20 off the normal $99 and I wanted to check it out. It includes everything anyone might need. But will the results look as professional as iOgrapher?
I'm testing it out. I enjoy using the iOgrapher case and telephoto lens for my iPad, now have accessories for my Google phone and Kindle Fire! Too bad the Insignia mobile photo kit only has wide-angle lenses, guess they thought you could zoom in digitally with the phone, but this isn't great for image quality or producing a professional looking web video.
iOgrapher was first, now comes a hoard of cheap copies, trying to cut into the market. I like the niche Basulto has created. I don't think the average smartphone user sees the potential, or wants to take time editing video. The iOgrapher product didn't sell well in the store, except for me, I didn't see anyone checking out the Insignia product.
Most amateurs don't realize for web viewing the smartphone is a professional tool. It's all you need.